About us (me)

Elysm is more than just clothing, it’s something personal.

Hi, I’m Jonas and I started all this in 2025. I’m still in school, but I always felt like I wanted more than just the normal path. I’ve always been into fashion, nowadays you can find it everywhere. People use it to express their personality, to belong, or to fit in. At some point, I thought why not create something on my own?

 Building something on your own isn’t easy. It was way harder than I expected and took a lot of time, especially while still being in school. But I always had a goal and the mindset that I could make it work.

 Over time, I learned a lot, not just about building a brand, but also about myself. I planned everything on my own: designing pieces, communicating on a business level, turning ideas into reality, building the shop, creating content and organizing shoots. Seeing how everything works behind the scenes really changed my perspective and helped me grow a lot.

 Elysm is the start of something big. Even you reading this means a lot to me and I’m thankful for all the support and for the whole process I’ve been through.

Just do what you want and be yourself!
Elysm

Why the name Elysm?

Elysm comes from Elysium. In Greek mythology, that basically means paradise, a place that feels perfect and beautiful.

For me it’s more about the idea of getting fully lost in something. Like stepping into your own world where everything just feels right.

Before it became a brand, Elysm was my graffiti tag for years. So when I started building my own brand, I already knew this would be the name.

Over time it turned from just a tag into something I really identify with and that’s how Elysm became what it is today.

by Jonas Linzmeier